About us

The Joco Spice Foods Origin

Joco Spice is the brainchild of Chef Hal Copeland. His mission is simple – make ordinary meals extraordinary! With 20+ years of culinary experience and a serious passion for bold fiery flavors, he turned a sauce experiment into a full-blown flavor obsession – crafting hot sauces, dry spices and marinades that bring heat, heart, and global inspiration to every bite. He's cooked his way through cultures, tasted his way across continents, and brought it all home to share with his friends and family!

As the co-founder of Joco Spice Foods, Kevin Royale is the ultimate multitasker—official taste tester, tech wizard, and the perfect yin to Chef Hal's yang. With a sharp eye for detail and a passion for perfection, he handles everything technical, ensuring every product meets the highest standards (and his expert palate). Whether fine-tuning recipes or troubleshooting behind the scenes, Kevin brings balance, expertise, and a dash of fun to the Joco Spice team. Together with Chef Hal, they turn bold ideas into reality—one delicious product at a time.